Sunday, November 25, 2007

Online Advertising and Sales

You know that it's not easy to make an on-line sale, regardless of how many visitors your site gets.

There are thousands of web sites getting thousands of visits (through website
promotion and website advertising) to their websites every week without making a sale!

The cause of the problem can be attributed to several possible reasons:

a) Your web site needs a professional look.
b) You're targeting the wrong audience.
c) Your product or service is too expensive, too cheap or worst, it can be found elsewhere for free!
d) You have unrealistic expectations and need to take a scientific approach to
advertising.

The industry average visitor to customer conversion rate is about 1% (only if
everything else †View the rest of this article


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